Sandler Enterprise
Public Programs
Sandler helps sales and leadership master the craft of selling. We offer thought-provoking, collaborative sessions and self-guided
materials honed over decades of experience. We help people develop skills that build on their individual strengths.
Coaching the Sandler Selling System
Real Coaching. Real Impact.
Coaching is essential to the success of your team, but it can be challenging to do it consistently and effectively. The Coaching the Sandler Selling System series gives sales leaders a simple, repeatable way to coach their teams with structure, confidence, and consistency. Built for sales leaders who want to coach consistently and help reps who are stuck.
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Master Coaching Skills that Drive Results
- Assess sales calls and spot coaching moments
- Give feedback that is timely and specific
- Execute techniques for every stage of the Sandler Selling System
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Program Details
The program has 3 virtual, instructor-led sessions with our Sandler Facilitator. Each session is 90 minutes. You will practice real coaching conversations using interactive workbooks, job aids, and online resources. You will have access for one year to additional and self-paced online learning content.
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Prerequisite
Sales Development Series - Essentials is required before you register for this program.
Program Sessions & Schedules Below
Program Sessions
Session 1: Engaging
Coach the first moments of a sales conversation, where trust is built.
- Coach early-stage conversations with impact
- Reinforce Pattern Interrupt, 30 Second Commercial, Up-Front Contract, and Equal Business Stature
- Use the Coach to Success model and Success Triangle to guide feedback
Session 2: Qualifying Pain & Investment
Coach reps to dig deeper in discovery.
- Uncover deeper buyer motivations
- Reinforce the Pain Funnel and strong questioning
- Guide clear investment conversations
Session 3: Decision-Making Process & Closing
Coach reps through the final stretch of the deal.
- Map decision dynamics
- Set Clear Future Commitments
- Prevent late-stage surprises
Upcoming Schedules
April 2027
All sessions run from 11:00AM - 12:30PM U.S. Eastern
Schedule Coming SoonOctober 2027
All sessions run from 11:00AM - 12:30PM U.S. Eastern
Schedule Coming Soon